Advertising campaign to lure foreign investments into Bulgaria

During March and May 2013 Bulgaria will be conducting advertising campaign, in foreign media, promoting the country as an investment destination. Advertising space had been bought some of the largest foreign business media ad, such as The Economist, Financial Times, Businessweek and the Wall Street Journal and on two television stations.

The campaign will be about Bulgaria’s strong points as an investment destination and will highlight particular industries including machine manufacturing, electronics, the food industry and outsourcing.

In addition to that in February and March a series of investment events are planned in USA, East Asia and Brussels where representatives of Bulgarian institutions and companies already doing business in Bulgaria will focus on presenting sectors including transport, IT, logistics, the chemical industry, health and medical tourism and others.

Source: sofiaglobe

Tags: